Zouk

Bringing together the contemporary and the traditional, Zouk weaves subtle elegance into your lifestyle. Handcrafted, Cruelty-free and Proudly Indian, Zouk brings the vibrant Indian culture to the modern world.

All large things start with some small situations. In our case, it happened when Disha visited the famous white desert of Kutch in Gujarat. Kutch is also known for local handicraft products. Her IIMA batchmates clicked pics for Instagram but didn't buy anything. They said these products didn't fit the modern sensibilities.

Thus, the idea of Zouk was born. We realized a gap for stylish and functional modern products with an essence of India. For the world.

And like every journey, we started with bags.